Are you spending too much time micromanaging your business instead of focusing on how to take your business to the next level?
Most successful companies outsource, and it’s not hard to understand why. When daily tasks and specialised services are properly delegated, your business’ efficiency increases, bottom-line expenses decrease, and growth opportunities expand exponentially.
Here are 6 services to outsource so you can scale your business:
1. Bookkeeping and accounting
Bookkeeping and accounting within your business are critically important areas, especially for small and medium-sized enterprises. If you don’t have the necessary experience in finance, it will take time and potentially many mistakes before you can achieve the required level of understanding. Is this the best use of your time?
Businesses must meet ATO and ASIC compliance standards, as well as complex Australian tax laws. Outsourcing to qualified bookkeepers and accountants ensures all tasks are expertly handled with accuracy and efficiency and legally compliant. This will save you time, frustration and money by avoiding costly errors.
2. Information technology
Information technology is an extremely fast-changing and potentially business destroying area. IT requires a specific level of knowledge and skill that comes with specialised education, training and understanding. Phishing, ransomware, cyber-attacks and virus assaults are daily occurrences. Without the right advice and protection, your business is at risk of being put out of business before you have time to install your anti-virus software.
At the very least, most businesses have a basic online presence, and we all spend way too much time with Mr Google. eCommerce is particularly vulnerable to attack and needs secure safeguarding by IT experts to create a robust online security infrastructure.
In 2020 Cyber-attacks cost the Australian economy $3.5b, with Australia ranking the 3rd highest nation globally for Cyber-crime. This area is best left outsourced to industry experts.
3. Marketing and creative talent
Marketing, particularly in the ever-evolving area of Digital Marketing, should ideally be outsourced to industry specialists. SEO and social media play a significant part in propelling a business towards reaching your target audience, so it’s not an area to attempt half-heartedly.
For most of us, it’s just not feasible to have full-time marketing teams in-house. Outsourcing these crucial tasks to a professional marketing firm will ensure that current and effective marketing techniques are deployed to ensure your business is given every opportunity to flourish.
Marketing experts can also provide access to a spectrum of creative services that you may not have the skill or time for, such as; graphic design, content creation and copywriting.
Administration can involve a lot of work on a daily basis, so when you’re consumed with these activities, there is often little time left available to focus on the bigger picture.
Outsourcing repetitive tasks to a service such as Virtual Assistance frees up your time as your VA completes your list of to-dos on your behalf. Activities such as booking flights, accommodation, scheduling meetings, order follow-ups or even assistance with customer queries or conflict resolutions can all be efficiently taken care of by your Virtual Assistant.
Virtual Assistants can also conveniently work from any part of the world, providing valuable support even during your downtime.
5. Customer support
From your business’ very first day, customer support is a crucial element in determining success, as just one unhappy customer can result in losing multiple sales down the track.
It’s essential to have well-trained and dedicated customer service staff who focus solely on looking after your customers. However, for most small businesses, a dedicated customer service team isn’t always a viable option. It is often left up to office staff of which customer support is not their priority.
Outsourcing to a call centre or chat service provider allows existing staff to focus on their designated roles and provides the workforce needed to handle customer queries or issues effectively and efficiently.
Outsourcing logistics frees up time to focus on business operations overall. Tasks such as order fulfilment, warehousing and delivery handled by third-party providers not only lowers bottom-line expenditure, but it also helps improve customer satisfaction.
These providers are experts in what they do. They are set up to respond quickly and scale to meet your client demands much faster and more responsively than you.
Outsourcing is an excellent business decision that allows you to refocus on your priorities as a business owner and ensures you avoid wasting time and money on activities that are much better left to the experts. Taking advantage of the right outsourcing options will ensure your business remains competitive, viable and prosperous well into the future.
To learn more about outsourcing your bookkeeping and accounting needs, contact Numble on 1300 852 575 or email firstname.lastname@example.org for a comprehensive chat.
We can help take care of your financial requirements so you can get back to focusing on how to make your business a success.